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Nearly three years since its previous peak, Bitcoin (BTC) has finally reached a new all-time high, hitting $19,881.56 on Binance on November 30th, capping off a bullish month that has been one for the record books. 

All eyes are therefore on Bitcoin this December as interest in cryptocurrency continues to grow, buoyed by a variety of factors, including recent economic headwinds, growing institutional interest, and support from high-profile figures within the technology and finance sectors.

These recent heights have not been seen since the 2017 crypto boom. Only this time, there are more institutions involved, including investment firms, hedge fund managers, and even publicly-listed companies. Here are some of the industry giants that have acquired Bitcoin in 2020:

  • Grayscale Investments started reporting their Bitcoin holdings with the U.S. SEC back in January. Back then, they declared $2 billion in BTC assets under management. They now hold 490,000 BTC, currently worth $7.35 billion. 
  • Paul Tudor Jones, a well-known hedge fund manager, said in May that 1% to 2% of his assets are in Bitcoin. His BVI Global Fund manages $22 billion in assets during the time he made this statement.
  • MicroStrategy, a Nasdaq-listed asset manager, declared holdings of $425 million worth of Bitcoin in September. BTC is now the principal holding in its treasury reserve strategy.
  • Square, the crypto-friendly payment platform headed by Twitter founder Jack Dorsey, said in October that it has put 1% of its total assets, worth $50 million at the time, in Bitcoin.
  • Stone Ridge Holdings, which manages $10 billion in funds, revealed in October that it holds $114 million in BTC, also as part of its treasury reserve strategy.
  • In October, PayPal said that it’s planning to allow customers to buy and sell Bitcoin and other cryptocurrencies. 

To celebrate a monumental year for Crypto, and the upcoming festive season, Binance – the world’s largest crypto asset exchange – has some exciting campaigns and events, exclusive to their South African audience: 

12 Days of Cashback: 

From December 3rd to December 14th, any user who utilises their Visa or Mastercard Credit/Debit card for the first time on Binance, will get a R100 (6 USD) cashback – no matter the amount purchased.

You can find out how to easily get involved and claim your cashback here

Not a Binance user? You can register a free Binance account in under 60 seconds here.

Binance Masterclass: Demystifying Trading & Charting (Webinar):

Trading cryptocurrencies such as Bitcoin has often seemed quite an attractive prospect to many, especially those looking to make an extra income in their spare time. This is however until they see what looks like the “wizardry” of charting and trading. 

Join us this Tuesday, 15th December for Binance South Africa’s next Masterclass: Demystifying Trading and Charting, where we bring you experts from across South Africa to teach you the core skills needed to effectively trade cryptocurrencies on Binance. 


GIVEAWAY : 3 lucky attendees stand the chance to win R300 each in BTC, with one lucky attendee walking away with R1,000 in BTC to kickstart their trading journey. To qualify, you need to have a Binance account which you can set up here.


Location: Zoom

Register at: 

Date and time: Tues, Dec 15th 18:00 – 20:00 

Speakers Include:  

  • Brenton Naicker: Business Development Manager, Binance SA
  • Blake “The Champ” Williams – World champion Hip Hop Dancer 
  • Wesley Patrick: Co-Founder of QuidPro
  • Thabang Seenane: Crypto educator and entrepreneur
  • Daniel Van Zyl: Co-Founder of The Crypto School


Want to stay updated on the Binance ecosystem in Africa? Follow their team on Twitter for the latest updates.

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The views and opinions expressed in this article are solely those of the author and do not necessarily reflect the views of Global Crypto. All investments involve risk, and you should conduct your own research and consult with a registered financial advisor before making investment decisions.

James Preston is the Executive Editor of Global Crypto. He is a writer and media commentator who has been reporting on how the Tech industry will make the world a better place for 14 years, with a large following on South African radio. He is an early adopter of Bitcoin, and began reporting on its revolutionary capabilities in late 2014. Philosophical by nature, he is intrigued by how the world works, and in turn, how it can be bettered. James believes wholeheartedly that the world can become as close to perfect as we humans can imagine, but it will take a lot of effort (and time) to get there. He believes his life purpose is to inspire people to believe this, and find their place in helping humanity achieve it. James regularly does talks on emerging technology and its impact on society at Universities, global conferences, and events. To invite him to speak at your event, or comment for your media outlet, email